Consumer Protection Laws

At RAK Law, we provide comprehensive legal support on matters arising under the Consumer Protection Act, 2019, assisting both businesses and individual consumers in navigating statutory obligations and dispute resolution mechanisms. Our services are tailored to address the full spectrum of consumer law issues—ranging from preventive compliance for companies to litigation support for aggrieved consumers seeking redress.

We advise businesses across sectors such as e-commerce, retail, FMCG, healthcare, and services to align their practices with statutory requirements relating to consumer rights, product liability, data privacy, unfair trade practices, and misleading advertisements. Our role includes reviewing terms of sale, warranties, grievance redressal mechanisms, and consumer-facing disclosures to ensure regulatory compliance and mitigate risk.

In parallel, we also represent individual clients who have suffered due to deficient services, defective products, false advertising, or other unfair trade practices. We help them pursue their remedies through appropriate forums and ensure their statutory rights are upheld.

Key Areas of Our Consumer Law Practice Include:

1. Advisory & Compliance

• Legal review of internal business practices, refund and return policies, customer terms and conditions, and warranty clauses
• Advisory on e-commerce-specific obligations, platform accountability, and grievance redressal frameworks
• Drafting of consumer charters, complaint-handling protocols, and internal compliance SOPs

2. Dispute Resolution & Litigation

• Representation before District, State, and National Consumer Disputes Redressal Commissions
• Drafting responses to consumer complaints, settlement negotiation, and defence in product liability and service deficiency claims
• Filing of complaints and appeals on behalf of aggrieved consumers under Sections 17–34 of the Act

3. Advertisement & Endorsement Scrutiny

• Legal vetting of advertisements, packaging, and promotional content for compliance with consumer law provisions and ASCI Guidelines
• Advisory on liabilities of endorsers, social media influencers, and brand custodians under the Consumer Protection (E-Commerce) Rules, 2020 and relevant provisions

4. Product Recall & Defect Management

• Strategic guidance on voluntary or regulatory recalls, defect notification procedures, and consumer risk communication
• Advisory on compliance with product liability provisions under Chapter VI of the Act, including manufacturer, service provider, and seller responsibilities

At RAK Law, we aim to promote fair market practices and consumer confidence by offering legally compliant, transparent, and defensible solutions. Whether representing a business seeking compliance or an individual seeking justice, we approach every matter with legal precision and a commitment to upholding consumer rights and fair trade principles.